Course curriculum

  • 1

    Introduction

    • The truth about your carrier and personal branding

  • 2

    Crafting s Standout Personal Brand

    • Securing your advantage with personal branding

    • Making your brand authenically you

    • Crafting a sticky personal brand story

    • Creating an unforgettable brand statement

    • Chapter Quiz

  • 3

    Managing Your Personal Brand With Impression Management

    • Putting your brand into action

    • Putting your brand on management's

    • Reinforcing your brand in every meeting

    • Recognizing others to reinforce your brand

    • Energizing others for a magnetic brand

    • Chapter Quiz

  • 4

    Communicating Your Brand Online

    • Crafting an intentional online brand

    • Boosting your personal brand with LinkedIn

    • Scaling your personal brand online

    • Chapter Quiz

  • 5

    Conclusion

    • Take the first step of your brand

    • Final Quiz